On the importance of good stationery

George Bernard Shaw was clearly a man after my own heart on this matter. In The Fabian Society: its early history, he comments that one of the benefits of the 1886 Fabian Conference was that it:

shewed off our pretty prospectus with the design by Crane at the top, our stylish-looking blood-red invitation cards, and the other little smartnesses on which we then prided ourselves. We used to be plentifully sneered at as fops and armchair Socialists for our attention to these details; but […we] did our best to destroy the association between revolutionary literature and slovenly printing on paper that is nasty without being cheap. One effect of this was that we were supposed to be much richer than we really were, because we generally got better value and a finer show for our money than the other Socialist societies.

Style and thrift: a winning combination!

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